All Projects Founder ยท Director of UI/UX ยท Solo Designer

Mutual

Role Co-Founder ยท Sole Founding Designer
Timeline 2015 โ€“ 2026 ยท Ten Years
Platform iOS, Android, Web
Scope Product, Brand, UI, Research
Mutual โ€” case study hero composition

Ten years. One designer.

Co-founder and sole founding designer of Mutual โ€” the #1 LDS dating app in the world. Grew it from a scrappy startup into a multi-million-dollar business. Part-time from day one, full-time since 2021.

Ten years as the only designer in the company. Owned every surface end-to-end: UI, product and user research, design system, brand identity. Greatly involved in product direction, strategy, and success.

Responsible for 40,000+ marriages and counting. Humbling, and fills me with joy.

10 yrs
Sole founding designer, end-to-end ownership.
40k+
Marriages from Mutual users โ€” and counting.
#1
LDS dating app worldwide.

And that's just the last 18 months.

Ten years of this โ€” every login screen, empty state, paywall, illustration, A/B test, and brand refresh. If you're curious about any of it, I'd love to talk.

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