Now booking small business AI projects

AI Tools, Built
For The Way Your
Business Actually Runs.

You're paying ten different tools to do one job each. I'm one designer-developer who builds custom software, powered by AI, that replaces the stack and fits how you actually work.

No bloat. No retainers for features you'll never use. Just the tool you wish existed.

Book a 20-min Call → See How It Works
The Problem

You didn't start a business to manage software.

Death by Subscriptions

Scheduling here. Invoicing there. CRM somewhere else. Each tool used for one feature, and the bills add up to thousands a year.

Spreadsheet Sprawl

Critical info lives in twelve different sheets, three inboxes, and one person's head. Nothing talks to anything.

Built For Someone Else

Big platforms are built for the average customer. You're not the average. The workflow you actually need doesn't exist yet.

Recent Builds

Real Tools, Real Businesses.

All Projects →
Mutual, case study hero
Founder // 10 Years // Solo Designer

Mutual

Co-founder and sole founding designer of the #1 LDS dating app. Ten years owning every surface: UI, brand, design system, research. Responsible for 40,000+ marriages and counting.
The Tree Service, iPad view
Client Project // Field Ops & AI

The Tree Service

Field-ops tool that replaced four SaaS subscriptions with one: equipment, fuel, AI-parsed receipts, and crew safety checklists. Built solo in three weeks.
Mutual Design System, live token explorer
Design System // Engineers & AI Agents

Mutual Design System

An interactive design system: 3 brands, 6 themes, semantic tokens, and live WCAG contrast. Structured so engineers and AI agents alike can build correct, on-brand, accessible UI from one source.
Checkin app, campfire check-in flow
Personal Project // iOS & Android

Checkin

Social coordination app where friends signal availability through campfire check-ins. Design, development, and product strategy, start to ship.
What I Do

One Person. Custom Built. AI Inside.

I sit down with you, learn your business in plain language, then build software shaped around it. AI does the heavy lifting under the hood, drafting messages, parsing receipts, tracking inventory, summarizing leads, so the tool feels less like work and more like a smart assistant that already knows the job.

Replace The Stack

One tool, your logo, your workflow. Built to do what your six current subscriptions do, minus the parts you never used.

AI That Earns Its Keep

Auto-categorize expenses. Draft client follow-ups. Turn a photo of a receipt into a logged transaction. Real time saved, every day.

Designed, Not Just Built

12+ years of product design means tools your team will actually use, not abandoned three weeks in because the UI fights them.

You Own It

No per-seat fees forever. No vendor lock-in. Build, ship, and let it run, I'm here when you want to grow it.

Built For

Small businesses with real workflows.

Trades & Services

Tree work, plumbing, HVAC, electricians. Crews, equipment, fuel, receipts, jobs, one place.

Yard & Property

Lawn care, landscaping, pool service. Routes, clients, equipment, recurring billing.

Real Estate Agents

Lead intake, follow-up drafts, property notes, custom client-facing pages.

Events & Magazines

Submissions, status, payments, scheduling, designer handoff. The thing your spreadsheet wishes it was.

Restaurants & Shops

Shift approvals, task lists, daily ops, employee comms, without buying a fortune-500 platform.

Founders With An Idea

You've had the napkin sketch in your head for two years. Let's make it real.

How It Works

Four steps, no surprises.

Talk

20 minutes, free. You walk me through what's eating your time. I tell you, plainly, whether I can help.

Map

I sketch the tool, the AI pieces, what it replaces, and what it costs. Fixed price, not hourly.

Build

I design and build it. You see progress weekly. We adjust as you actually use it.

Ship

It's yours. I stick around for tweaks and improvements when you want them, never on a meter.

Past Clients & Teams

12+ Years Across Brands You Know.

Let's Talk

Tell me what's eating your week.

Free 20-minute call. Bring the spreadsheet, the tool you hate, the workflow that's held together with tape. I'll tell you straight whether AI can fix it, and what it'd cost to find out.

Book a Call → See More Work